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The most important thing is missing: glasses!

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This is the story of a journey. From Barcelona to South Africa. From the Wild to Love. This is a story of Love for the Wild. A story of Love for Africa.




For the campaign we embarked upon an adventure into the heart of Africa to find the face that inspired us. We met Johannes, a painter and resident of a small town four hours north of Johannesburg. Enchanted with the experience and the wisdom reflected in Johannes’ face, we let Steve have free rein to express his art.

 

 

 

 

We collaborated with the renowned photographer Steve McCurry to capture the campaign for this collection, inspired by the vibrant colors of the savannah and the energy of its people.

An incredible experience that is transmitted in the collection and which we love sharing with you!

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